January 2008
After a couple of frantic month's work January saw the launch of the EPM rebrand. Glyn Poxon, EPM Director says:
"In terms of the recent exercise of rebranding we decided early in the process under Mark’s advice that this whole rebranding exercise should be about evolvement and development as opposed to radical change, in order to reflect and portray the exciting developments and advances being made within our Company. Not losing sight of our past but building upon strong values and a sound reputation for quality and high levels of customer service was key amongst our criteria. Once a theme was decided upon with Mono Design they have consistently provided clear guidance with plenty of choice throughout the whole programme. The end result for us reflects our history, our future and our culture combined in a suite of marketing images that are strong combined with carefully chosen script that delivers a clear message to customers & suppliers alike as to our offering to market"!!