



The NWF Agriculture stand at the Dairy Event was a culmination of a year of strong visual marketing campaigns. Throughout the year we have worked on a series of advertisements with a racing them, focussing on the idea of NWF animal feeds as high-quality fuel, improving performance and delivery excellent results. The stand featured many of the graphics that had been used as advertising throughout the year. Although the Dairy Event has been established for years, this was the first year that the event had been held at the NEC and the new graphics certainly added to the enhanced appeal of the show.